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1919 - 2008
Herb Peterson, who invented the Egg McMuffin, died peacefully at his home in Santa Barbara on Tuesday. He was 89.
Peterson came up with idea for the signature McDonald’s breakfast item in 1972. “He was very partial to eggs Benedict,” said a McDonald’s spokesperson, so Peterson worked on creating a similar meal.
Peterson began his career with McDonald’s as vice president of the company’s advertising firm, D’Arcy Advertising, in Chicago. He wrote McDonald’s first national advertising slogan, “Where Quality Starts Fresh Every Day,” and eventually became a franchisee.
Peterson is survived by his wife, son, three daughters, and my eternal gratitude for providing my nourishment and insta-hangover cure every weekend morning during college.
NOOOOOOOOOOOOOOOOOOOOOO!!!!!!!!!!
March 27th, 2008 at 8:48 amAunt J loves pancakes more.
March 27th, 2008 at 11:06 amIt is really sad that he didn’t packet bearnaise sauce to go with it, but then, would I even touch such a thing at Mickey D’s?
March 27th, 2008 at 2:22 pmI’m with Aunt J (pancakes are made out of actual FOOD)
March 27th, 2008 at 2:23 pmnothing beats an egg mcmuffin after a night of drinking.
March 27th, 2008 at 2:45 pmAnd only last week Al Copeland the founder of Popeye’s Chicken outlets croaked.
March 27th, 2008 at 2:58 pmFuck Major Bastard!!! I am from New Orleans and I had no fucking clue Copeland died. I knew someone who was putting herself though LSU as a stripper. She said Copeland would come into the strip club and treat all the strippers like shit. I remember the time when Ann Rice took out a full page ad in the Times Picayune apologizing to all the tourists for Al Copeland putting his Las Vegas style “yat” restaurant Straya’s on St. Charles Avenue. Copeland was pissed as fuck. You could not say “Straya’s” without sounding like a yat. It looked something like the fucking Las Vegas strip up against the proud architecture of St. Charles.
I never liked Copeland as a personality, but I have to say, if you wanted to die of a heart attack or coronary artery disease and enjoy it, you should eat at Copeland’s. The food was lethal as fuck but DAYUM it was fucking good.
March 27th, 2008 at 3:28 pmR.I.P.
March 27th, 2008 at 5:09 pmdamn now i could go for an egg mcmuffin!
March 27th, 2008 at 7:32 pm